This value represents the channel through which an ad was delivered.
| Enum Value | Description |
|---|---|
| Email advertising channel | |
| SMS | Text messaging channel |
| MMS | Multimedia text messaging channel |
| OLB | Online Banking, the typical online banking website channel |
| MobileWeb | Mobile Online Banking, the mobile specific online banking |
| MobileApp | Native mobile device applications channel |
| MobileWallet | Mobile Wallet application channel |