Campaign Measurement
Learn how to measure performance in Ads Manager campaigns
Topic | Explanation |
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How do advertisers measure performance of Ads Manager campaigns? | In the Ads Manager reporting dashboard, you'll find metrics such as budget spend, engagements, attributed sales, revenue and ROAS. Using these metrics, advertisers can see the monitor campaign performance. |
Is there visibility into iROAS within Ads Manager ? | We are planning to incorporate our iROAS testing framework into Ads Manager. For now, reach out to your Cardlytics client success manager for assistance. |
Does Cardlytics integrate into Media Mix Models (MMMs) or data lakes? | Yes, we partner with many of the leading MMMs and have processes in place to ensure the right data is passed for their models. Reach out to your Cardlytics client success manager for assistance. |
Updated 5 days ago